What Is Our Corporate Value System?
We established our Corporate Value System as a guidepost: it clarifies our purpose so that our group can keep creating value across many fields, and ensures that all employees share the same “aspirations” and “attitude” toward achieving that purpose and never lose sight of them. It is positioned as the overarching concept from which the corporate philosophy of each group company flows.
One Mission
Our Mission
Let’s turn ideas into reality in a more “Open” way,
and deliver more “Unique” value to people.

Two Mission Statements
- 01
What “Open” means to us
We seek ideas widely, beyond the boundaries of organizations, industries, regions and positions, and turn them into reality with speed and dynamism. We believe that every idea and resource in the world is a source of our uniqueness.
- 02
What “Unique” means to us
① Originality: ideas that only we could come up with.
② Fun: something that makes people smile.
③ Commitment: going further than other companies can.
We bring these three elements into every business we create.
Three Promises
- 01
We will never
stand stillWe will never be satisfied with the status quo. We will keep turning unique ideas into reality and keep pursuing uniqueness in our services and products.
- 02
We will always act with integrity
We will treat everyone we work with honestly and sincerely, without falsehood.
- 03
We will keep believing in ourselves
We will believe in ourselves and in our colleagues, and approach each task with humility, never becoming arrogant.
Four Policies
- Client Policy
To Our Customers
By turning unique value into reality, we will make our customers’ everyday lives more unique.
- Partner Policy
To Our Partners
We will be the piece that helps turn your ideas into reality, and by bringing together diverse ideas and people, we will give those ideas a unique form.
- Society Policy
To Society
As members of the local community, we will actively work to coexist with and contribute to the community.
- Employment Policy
To Our Employees
We will continually improve our environment so that the members of our group can take initiative and work creatively, and we will enhance the value of each individual.





















